Video Lead Generation / 65 posts found

How to Write a Resume: The Ultimate Checklist of Resume Tips

by Media Mike
I can’t think of many tasks people dread more than writing a resume. There are so many little things you need to add, rephrase, check, double-check, triple-check … and yet, somehow, your resume still goes out with your name as Corey Wainwrite from HubStop. It’s anxiety-inducing. So, I did what I do when I’m anxious. I made a list about all the little stuff you need to do when you’re writing and editing a resume. Check it out — and we wish you the best of luck with your job search. The Ultimate Resume Checklist I’ve divided all the must-do […]

4 Key Traits of Highly Successful Entrepreneurs

by Media Mike
Mark Zuckerberg started Facebook as a simple “hot-or-not” site to get back at classmates. Nike founder Phil Knight called the now ubiquitious shoe company his “crazy idea.” Instagram began with a single photo filter to make turn its users into less-crappy photographers. You probably couldn’t have predicted their success at the time, but today, all of these ideas have turned into global titans worth billions of dollars. Since it all starts so simply, I’ll pose this question: Do you have a “crazy idea” of your own, and have you ever considered turning it into a full-fledged business? While I can’t […]

6 Digital Storytelling Lessons from Pottermore

by Media Mike
As technology continues to lower the cost of content production, today’s end user is asked to digest more stories than ever before — in conversation, in written text, at the movies, in advertisements, and even through web design. With so much to absorb, it’s essential for digital marketers to differentiate their content and deliver an incredible experience. To better understand recent advancements and best practices in digital storytelling, look no further than the creative writing greats. J.K. Rowling, the famous author of the Harry Potter book series, has sold 450 million Harry Potter books in print, worldwide. Though the first […]

How to Profit with Simple 15 Second Videos

by Media Mike
About 12 months ago, I came upon this little image on my Facebook Advertising dashboard: So I put my email address in and was taken to this page on the Facebook Advertiser Help Center: This article from Facebook simply told me, they LIKE 15 second videos best. So if I use 15 second videos on Facebook, I’ll get more views and sales. This immediately triggered me to test a short video and see what the results would be. My 15 Second Video Test How did I got about this test? Well, I own a local eCommerce company called KNYEW which sells modern street […]

The 7 Best Office Music Playlists for Productivity

by Media Mike
Not long after I first started at HubSpot, I was welcomed with a fresh pair of orange, noise-canceling headphones. At the time, I had no clue that these headphones would carry me through many long work days and some of the deepest, darkest levels of writer’s block. Over two years later, they are truly the gift that keeps on giving. You see, for me, listening to music while working is the secret to my productivity. All it takes is the right Beyoncé track, and I go from idle to uber productive. (Seriously, it works like a charm.) The trouble is, […]

17 Examples of Fabulous Explainer Videos

by Media Mike
Feel intimidated by the notion of creating an explainer video? There’s no need to be — they just represent another excellent way to get your content out to your target audience. Besides the really big brands that we are all familiar with, a lot of lesser-known companies and even small startups are using them. Even if you believe your product isn’t “cool” enough to become a fancy, interesting explainer video, there’s probably someone out there with a problem that can be solved by what you have to offer. Sometimes a quick, easy, explanation is just what someone needs to help clearly […]

20 of the Worst Typos, Grammatical Errors & Spelling Mistakes We've Ever Seen

by Media Mike
“How long did you take to revise this?” “A couple of sec, I mean minutes … ” “Did you use any editing tools?” “Yes … the red and green squiggly lines in Word.” “Please tell me spell check is somehow broken. ” “ … I haven’t used that since 2008 … ” Whenever the internet devours brands for making typos more cringeworthy than my parents’ joint Facebook account, I picture these conversations ensuing between writers and supervisors. Because even though they have access to a stockpile of grammar and spelling tools, they still let typos or poor grammar creep into […]

7 New Twitter Features (and 4 Others You May Have Missed)

by Media Mike
In an industry fixated on rapid growth, any slowdown in user acquisition or monetization sounds alarms. And Twitter, whether it likes it or not, has been sounding a lot of them lately. After a few years of stagnant monthly active user growth and disappointing the market, Twitter has been on an upswing thus far in 2017 — beating investor projections by generating more money and adding more new users than initially anticipated. In the face of a negative narrative, the company has been quick to take action and focused predominantly on changes geared toward the user — and it seems […]

16 Video Marketing Statistics to Inform Your Q4 Strategy [Infographic]

by Media Mike
As marketers find more innovative ways to attract audiences, video has become a meaningful part of the strategic conversation. Video is long past the status of an “up-and-coming” marketing tactic. It’s here, and it’s an increasingly powerful way to communicate your brand story, explain your value proposition, and build relationships with your customers and prospects.  The most recent statistics show that video content isn’t just effective — the demand for it is growing at an impressively rapid pace. Did you know, for example, that 43% of people want to see more video content from marketers? Or that 51.9% of marketing professionals […]

Affiliate Marketing 101: The Crash Course Edition

by Media Mike
You turned to the Internet to make money online. But, what’s next? Well, the first thing most people THINK they need to do is build a website. And there’s NOTHING wrong with that thought process, but people tend to jump ahead and try to run before they learn how to walk. Even if you’re turning to the internet, regardless of how “simple” things may seem, it is JUST like any other business. There are steps required in order to succeed. Today, in this article, I’m excited to teach YOU how affiliate marketing works and the exact steps to get started […]